National Sales Manager

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  • Atlanta, GA, USA
  • 2021-01-14

Job Summary

A well-established market leader for capital equipment in the metal fabrication industry is looking for a National Sales Manager to lead business development and marketing initiatives in order to grow sales. This is a highly visible, high impact role, and the successful candidate will have demonstrated expertise in selling capital equipment to metal fabricating companies in both a direct sales and a team leadership role. The National Sales Manager will manage a territory while leading the sales team, and a small distributor and dealer network.


Job Responsibilities

  • Manage nationwide promotion and direct sales for an organization while leading sales for a territory
  • Create an annual sales plan
  • Coach, train, and develop a sales team to achieve challenging sales and profitability targets
  • Analyze market information and provide ongoing intelligence to help develop targeted industries and applications, monthly sales activity reports, forecasting, and other relevant feedback.
  • Lead the daily activity of a sales team in prospecting new customers and growing existing customers 
  • Lead the sales team to successfully develop effective win strategies to close deals
  • Set a strategy for sustainable multi-year profitable growth 
  • Develop, measure, and maintain sales performance metrics and forecasts.
  • Manage an opportunity pipeline to increase the size, number, and capture rate of opportunities.
  • Lead weekly sales meetings and oversee customer visits which will include travel with the Sales Team.
  • Support new business development, trade shows, and marketing efforts.
  • Identify prospects and target major industry players
  • Remain current on industry trends, market activities, and competitors
  • Collaborate closely with Engineering and other cross-functional team members
  • Travel – up to 50% 
Required Skills & Qualifications
  • Bachelor’s degree in business, marketing, or related field.
  • Background in management or leadership roles with progressive responsibility.
  • Sales management experience
  • 5+ years of sales experience providing solutions to metal working companies
  • Business Development / Hunter mentality
  • Marketing experience preferred
  • Manufacturing Operations experience would be a plus