Senior Product Manager, Marketplace

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  • New York, NY, USA
  • 2021-11-08

Our client is a technology enabler that focuses in on data, technology and media activation to deliver seamless data-driven marketing solutions.  By integrating AdTech and Martech applications and solutions, its context expands into audience, planning, activation, delivering insights and business outcomes for leading global brands

The Senior Product Manager, Marketplace is responsible for developing the suite of inventory sourcing features within our Marketing Intelligence Platform, to deliver actionable business intelligence to key stakeholders, internal teams and clients. This role leads the product planning and execution throughout the product lifecycle, including: gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering and support to ensure customer satisfaction goals are met. The role also includes ensuring that the product supports the company’s overall strategy and goals, and is fit for use.

Key Responsibilities

  • Define the product strategy and roadmap for the Marketplace to deliver business goals and making the company and its customers successful
  • Define success metrics specific to product, as well as shared across the organization, in order to guide and defend prioritization decisions
  • Work closely with key stakeholders and users to identify, define and prioritize product requirements
  • Manage the full product management lifecycle and ensure the features developed by the engineering team meet the business needs, engage with stakeholders on tradeoffs and adjustments
  • Assist in developing marketing and training materials, and be the subject matter expert to provide education and training to drive adoption of the product

Desired Skills & Experience

  • 5+ years of product management experience
  • Prior experience working in the programmatic advertising industry (DSP, Exchange, SSP, Publisher/Network, Ad Server) and/or in Ad Operations is a plus
  • Proven track record of setting product development targets and delivering results a must, including experience authoring product requirements
  • Excellent organizational skills; capacity to manage multiple priorities and tasks simultaneously and communicate with all levels of management (from entry to C-levels)
  • Proven ability to influence cross-functional teams without formal authority
  • Excellent written and oral communication skills, including presenting to large and diverse audiences
  • Self-motivated and directed
  • Experience advocating and driving product adoption and usage
  • Superior analytical, evaluative, and problem-solving abilities
  • Aptitude for working with internal and external stakeholders to define requirements and quantify market opportunities – then driving them to realization
  • Experience and/or strong desire to work in a high pressure, high demand entrepreneurial environment